The Media KPI Dictionary
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The Utilities KPI Dictionary
By assembling the first comprehensive dictionary of Key Performance Indicators (KPIs) for the Media industry, The KPI Institute provides professionals a useful resource for novices and experts alike.
It can be used in the early stages of implementing a performance management framework, in the process of selecting and documenting KPIs, but also to improve an existing performance measurement system.
Structure of The Utilities KPI Dictionary
The KPI taxonomy presented in the dictionary covers all major functions of the Media industry, such as:
- Broadcast (TV and Radio)
- Social Media
- Film and Music
Benefits
- Integrate and align communication practices to company’s strategy
- Efficiently collect and use data in the decision making process
- Monitor the audience reach of media channels
- Apply modern data gathering systems
This dictionary provides valuable information on over 100 KPIs not only by defining them, but also by presenting the calculation formula for each and every one of them. It is an innovative tool, essential for assessing and optimizing your performance in 3 main categories:
Broadcast (TV and Radio)
Film and Music
Social Media
Publication date
10/16/2015
File format
Download size
7 MB
Pages
28
"I have referred to a report from smartKPIs.com for one of my assignments earlier and have found it very helpful."
Birju Sheth, India
"The materials are designed in a simple yet rich way."
Senior Performance Specialist, National Water Company, Saudi Arabia
"Great value taken from the content that could be easily applied to our organisation."
Head of Human Resources Business solutions, Qatar Petroleum, Qatar
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