Top 25 eCommerce KPIs of 2011-2012
The Top 25 eCommerce KPIs of 2011 - 2012 report contains a thorough analysis on the most popular eCommerce KPIs in 2011-2012, selected by the number of views they received from the smartKPIs.com community.
- Appendix A: Related Reports
- Appendix B: Training courses
- Appendix C: Advisory services
- Appendix D: Technology solutions
- Appendix E: Glossary of terms
About eCommerce as a Functional Area
eCommerce comprises the electronic sale by online stores of downloadable "soft merchandise" such as music, e-books, e-newsletters, photos and video recordings, software and documents (direct e-commerce), the electronic ordering of tangible products (indirect e-commerce), online securities transactions as well as the provision of financial or other services. KPIs refer to the process efficiency, the customer satisfaction and the means to do eCommerce.
Highlights from the report
Top 25 eCommerce KPIs of 2011-2012 offers an overview of the most popular KPIs for eCommerce as a functional area, by combining input from the smartKPIs.com community with research and analysis from the editorial team. Some of the main sections are:
- "KPIs ... Naturally", an article that sets the context through a discussion on what is old and what is new in the use of KPIs;
- An introduction to the custom KPI documentation form developed by the smartKPIs.com research team for documenting KPIs (with over 30 fields of data, making this the most thorough KPI documentation template in use today);
- A list with the names of the Top 25 eCommerce KPI examples in 2011-2012 on smartKPIs.com;
- Among the most popular 25 KPI examples for eCommerce in 2011-2012, top 3 is made of:
- % On-time delivery
- % Customer transactions via the Internet
- $ Oder value (OV)
- A detailed description of each KPI listed in the report, as documented in smartKPIs Premium (the premium content section of smartKPIs.com);
- Comprehensive insights on Key Performance Indicators (KPIs) as performance measurement tools and a glossary explaining the most popular terms characterizing KPIs.
Offers vital insight into the top 25 KPIs of 2011-2012 which are necessary for assessing and optimizing performance if you want to excel in the eCommerce sector.
The top five KPIs are:
% Customer transactions via the Internet
$ Order value (OV)
% Coupon conversion
# Frequency of sales transactions
% Cart completion rate
- Category: Research reports
- Product ID: sK0128111
- Publication date: November 1, 2012
- File format: PDF
- Download size: 9.98 MB
- Pages: 76
Table of contents
- Executive Summary
- About Key Performance Indicators (KPIs)
- KPIs ... Naturally
- smartKPIs.com Community Profile
- 2011-2012 smartKPIs.com Functional Areas Taxonomy
- 2011-2012 smartKPIs.com Industries Taxonomy
- KPI Documentation form Explained
- eCommerce as a Functional Area
- Top 25 eCommerce KPIs of 2011-2012 List
- Appendix A: Related Reports
- Appendix B: Training courses
- Appendix C: Advisory services
- Appendix D: Technology solutions
- Appendix E: Glossary of terms
"The content was clear, concise and to the point. Successfully organized and easy to understand."
Organizational Development, Zeler & Company, Greece
"The content was satisfactory and up to mark."
Supervisor, Planning & Efficiency, Power and Water Utility Company for Jubail and Yanbu, Saudi Arabia
"The material was very useful and it helped me to better understand KPIs aspects: how to be created, applied, used by pushing the team forward for their maximum performance."
Raw Materials Sales Manager, Arabian Agricultural Services Company, Saudi Arabia
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